The Search for Meaning Book Festival is a signature Seattle University event which includes 50+ best-selling authors of fiction, nonfiction, poetry and more. The annual one-day festival offers general sessions, keynote presentations, book signings, and interactive experiences.
Role Played in Search for Meaning
I oversaw the budget for advertising for Search for Meaning and executed ad buys, while also managing the designs for advertising. This included Facebook, YouTube, radio, print, website, mobile and additional digital placements.